Defining The New American Majority

Testing of 24 critical issue positions with specific language based on previously poll and focus group research reveals a 62% New American Majority that could be captured by the Republican Party, with an additional 13% persuadable to vote for Republicans. This would make 75% of the American electorate available to a New American Majority Coalition.

Student Loan Cancellation – Effectiveness of Counterarguments

Our poll and analysis suggest that despite support for cancelling student loans, a large majority of voters find arguments against cancelling student loan debt to be convincing. The results suggest that who oppose cancelling student debt can effectively neutralize the issue with the right arguments.